BMW Design – US Olympic Bobsled – Irvine, Newbury Park

Newbury Park, CA – Irvine, CA – BMW of North America collaborated with the USA Bobsled & Skeleton Federation (USBSF) to deliver a fleet of six new two-man bobsleds to help Team USA chase its first Olympic gold medal in the event since 1936. LCTV’s Keith Martin was one of the DP’s on ALP Communications documentary production crew to shoot their award winning short documenting the design, prototype development and track testing of these revolutionary new bobsleds.

 The footage was incorporated into NBC’s Olympic documentary shot by Pat Notario(aired January 5th, 2014). BMW – Team USA Olympic Partnership

  • Shot on location at BMW Design HQ in Newbury Park, CA, Park City, UT and secret locations.
  • LCTV also provided additional crew, camera, lighting and audio.

The shoot was produced and directed by Sarah Yarnell. The piece won Silver at the 2013 Summit International Creative Awards.